13–14, April 2027 | Munich, Germany

2027 Smarter Services™ Executive Symposium – Europe

Theme: Service Without Borders – Closing the Gap to Excellence

The industry’s premier event for leaders in service, support, and customer experience is expanding to Europe! Join your peers in Munich for the purpose of learning, networking, and closing the gap between strategy and execution.

Our Members at a Glance

Where Service Council members come together to shape tomorrow.

The Smarter Services Executive Symposium – Europe is not a traditional conference. With a 4:1 ratio of practitioners to sponsors, every conversation is grounded in real-world experience.

Attendees can expect:

  • Peer-led sessions focused on practical outcomes
  • Candid discussions on transformation challenges and wins
  • Insights shaped by real data, benchmarks, and frontline realities
  • A highly curated audience of Director level+ service, support, and customer experience leaders

Please note: To ensure consistency across our global audience, all sessions will be conducted in English.

2027 Symposium By the Numbers

Mainstage Keynotes
Of Attendees are Director/VP Level & Higher
Of Attendees are Practitioners
Workshops
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13–14, April 2027 | Munich, Germany

The 2027 European Symposium will take place at the Hilton Munich City

Located in the heart of Munich, the venue offers convenient access to the city’s cultural and business hubs, providing an ideal setting for both learning and connection.

A discounted room block is available for attendees.

Service Council Industry Advisory Board

Lucas Rigotto headshot
Lucas Rigotto
Chief Service Officer – Nutrition Plant Engineering.
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Dragan Budic
Dragan Budic
VP of Global Data & GM Serbia
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Chris Dexter
Chris Dexter
Vice President, Customer Experience
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Tony G Headshot
Tony Gattuso
VP HPS Managed Services
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Caroline Haggstrom 2026
Caroline Häggström
Vice President, Transformation
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Mike Hughes
Michael Hughes
Group Service Director
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Hannes Jantke headshot
Hannes Jantke
Senior Vice President Global Service Business & New Installation Operations
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Jörn Lindstädt
Jörn Lindstädt
Senior Vice President Global Service
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2025 Fabio Raffone Headshot 4
Fabio Raffone
Senior Vice President Services, Global
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Jack1 (1)
Jack Rijnenberg
Director of Global Customer Service
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AS2
Andreas Schneider
Vice President Services & Support - DP&S EMEA
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Thoughtleader Highres Patrycja Sobera
Patrycja Sobera
Senior Vice President and General Manager, Digital Workplace Solutions
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Symposium Agenda (Tentative)

Tuesday

7am | Registration & Breakfast
8am | Opening Keynote Presentations
9am | Mainstage Keynote Presentations
10am | Technology Showcases
10am | Mainstage Keynote Panels
12pm | Lunch
1pm | Breakout Sessions
2pm | Technology Showcases
3pm | Breakout Sessions
5pm | Mainstage Keynote Presentations
6pm | Cocktail Reception

Wednesday

7am | Breakfast
8am | Awards
9am | Mainstage Keynote Presentations
10am | Mainstage Keynote Panels
11am | Breakout Sessions
12pm | Closing Remarks and Lunch

Speaking Opportunities for the 2027 Smarter Services Executive Symposium – Europe

Our agenda is built by practitioners, for practitioners. Service Council is now vetting mainstage keynote speakers. Know a service executive with a compelling story, proven results, or a unique perspective? Nominate a speaker and help shape the conversations that matter most.

Where Sponsors Become Partners

The Smarter Services Executive Symposium – Europe is different from other industry events because it’s built for connection, not just visibility.

High-Value Audience

Over 50% of attendees are VP Level+, ensuring sponsors are connecting with the service leaders shaping strategy, owning budgets, and driving transformation.

More Face Time

With a 4:1 practitioner-to-sponsor ratio, the environment is intentionally designed to prioritize productive discussions and deeper relationship building.

Built for Engagement

Sponsors are integrated directly into content, discussions, & peer networking, so you are connecting with decision-makers beyond your booth.

Stand Out

Symposium sponsorships are capped at 10, meaning a more focused environment, where your brand has room to be seen, remembered, and engaged with.

Sponsorship availability is limited and interest is already building. If you’re interested in positioning your organization in front of this highly engaged audience of senior service decision-makers, please contact Service Council.

Lead, Share, Partner with Us

The Service Council is made up of global leaders who are actively committed to the exploration of critical topics, insights and best practices. Please join our team of professionals and experts. We’re stronger and better together.